One of my favorite things about starting a new client relationship is helping organizations identify the who and the why of what they’re doing. Even the most marketing-savvy companies can…
Read More
As millennials move into their 30s, this group is becoming a prime target for spending. Often associated with selfies and the ability to quickly adapt to the newest technology, this…
At just 29-years-old, Doug Ward had an unprecedented job on his hands. He was a NASA public affairs officer in charge of interpreting the Apollo 11 moon mission to a…
My name is Zachary Johnston, and I am intern for the summer here at Resolute! During the school year, I am a graduate student at Oklahoma State University in my…
If you’ve ever been in a meeting with our Director of Digital Marketing, you’ve probably heard her talk about the importance of data when analyzing digital performance. Any number of…
Not too long ago, crisis communications was only handled via internal communications and press releases to media outlets. You had time to craft a perfect statement and submit it before the article ran. On the flip side, many companies would have a crisis and remain blissfully ignorant to the fact that the crisis was public until they picked up a copy of the local paper and saw their name on a headline.
Instagram stories only last 24 hours, and yet planning for them can feel endless. It’s easy to feel overwhelmed with all of the details that go into something so temporary….
People have opinions. That’s a fact. When a client approaches our agency, they typically have opinions about why their marketing is or isn’t working. As they should…. Their boots-on-the-ground knowledge…
We didn’t know if the October weather would ever feel like fall, but the cooler temperatures finally arrived just in time to celebrate a 40-year Tulsa tradition – Linde Oktoberfest…
As my husband and I were planning on having a family, I was extremely particular in what I wanted out of my next career. In fact, that was the reason…