Public Relations

Here’s a question worth asking. How many Tulsa businesses, of any size, are spending money on marketing and seeing almost nothing in return? Too many. And the reason isn’t that marketing doesn’t work. It’s that disconnected, piecemeal marketing doesn’t work. A social media post here. A press release there. A paid ad campaign that has…

Speech writing and public speaking can be two of the most intimidating things you’re ever asked to do. Whether you’re a practiced CEO or taking the stage for the first time, the pressure of a speech can be daunting. But the truth is, with the right preparation and a solid set of talking points, you…

Let’s be honest. Most marketing decisions still start with a guess. Usually, it’s an educated guess. But it’s a guess nonetheless. It could be based on: In a world where consumers are discovering brands through Google, social media, podcasts, AI summaries, ChatGPT, and good old word-of-mouth, guessing is no longer good enough. That is why…

Keeping up with trends in any industry can feeling like daunting, endless task. One month, everyone’s debating if videos belong LinkedIn. The next, AI in marketing is rewriting how we create content. No matter if you work in nonprofits, B2C, or B2B companies, navigating the constant change while managing daily operations can feel overwhelming. So,…

As we approach 2026 (yes, it’s that time and no, we can’t believe it, either), the companies embracing emerging channels and building executive visibility are leading the charge. They’re well on their way to capturing market share and building brand awareness.  Meanwhile, businesses that cling to outdated strategies risk disappearing into the abyss.   Creating an…

When October rolls around, most people fear things that go bump in the night. But for marketers and brand leaders, the real terrors don’t hide under the bed… They lurk in the logo files, color palettes and outdated marketing materials. Every brand has a few skeletons in the closet. However, when your brand identity starts…

The traditional marketing funnel has been a prime tactic that marketers use to guide the customer journey from brand awareness to brand loyalty. But, let’s be real. This funnel type of visualization no longer reflects how people buy from or engage with brands and businesses. Today’s customers can’t be tamed. They won’t slide neatly down…

If you’ve avoided using Reddit as part of your marketing strategy because you think it’s just another place for memes and long comment threads – think again.  Reddit is a different beast compared to Instagram, LinkedIn or TikTok. There’s no real algorithm to “beat.” Forget about chasing down trending audio or curating a perfectly branded…

A certain amount of anxiety is normal when planning a company photoshoot. The team commits to pause their usual routine and “lose” a day to something that doesn’t come naturally to most of us. However, you can’t escape the importance of a company having professional photos at their disposal.  A bank of photos is necessary to elevate…

We’re excited to announce that Resolute PR has been named to Inc.’s annual Best Workplaces list for the second consecutive year. Prominently featured on Inc.com, the list is the result of a comprehensive measurement of American companies that have excelled in creating exceptional workplaces and company cultures. Since its inception in 2014, we have fostered…