What is digital marketing?
The days of only producing tangible marketing material are long gone. Now you have to have a strong online presence that will attract your targeted audience. Digital marketing extends from social media to SEO, ad word campaigns, content marketing, and website development.
When to use it:
Make your presence known online with a strong digital marketing campaign. All digital marketing tactics are created to point an audience to your website and thus into new business. Digital marketing campaigns first start with what w call a Digital Landscape and then extend into other means to accomplish company goals.
What is a Digital Landscape?:
Resolute mines your current digital footprint by investigating not only your digital presence but your competitors as well. Part of this process is auditing your current cross-channel marketing strategy.
Key findings will help you understand what’s working or why something isn’t working and allow our team to craft a holistic, sustainable and highly integrated campaign
What goes into the research?
- SEO Audit & Crawl
- Keyword Research
- Backlink Research
- Rank Tracking
- Analyze competitors digital landscape.
- Audit and identify online content resources that may reach the intended audience, such as:
Why it works:
Nearly 81 percent of people research online before purchasing a product or service. Your digital marketing game needs to be on point. By using the right strategy to reach out to your targeted market, digital marketing can open a whole new world of potential for your company.
Get your digital marketing campaign off the ground today.